Brow Maintenance 101:
Must-Know Eyebrow Tips + Tricks


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Disclosure: This post was sponsored by European Wax Center® through their partnership with POPSUGAR Select. While I was compensated to write a post about European Wax Center®, all opinions are my own.

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When I finally started shaping and filling in my eyebrows, I was amazed at the difference, especially in photos. Equally as important an epiphany, I realized just how embarrassing poor eyebrow shaping can look. After a few too many beauticians plucked a little too vigorously, I’m very particular about who touches my skin. I just moved to Tampa, and I needed a new waxing salon, particularly for an important Girls Night Out I had planned, so I gave European Wax Center® a try for the first time. I’m so glad I did; my girlfriends were amazed at how fabulous my brows looked. I simply booked a basic eyebrow wax service, and since it was my first visit, the entire service was complimentary. In addition to performing my service, the staff gave me a handful of incredible eyebrow tips and tricks for keeping my brows looking fierce in between sessions, too.  

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They developed the 4 Steps to Gorgeous™ process, so each waxing includes a complimentary brow consultation, where you’re asked exactly what you want by a designated eyebrow expert, then you’ll receive a handful of exclusive waxing techniques to prep your gorgeous skin before and after each treatment, ensuring the most comfortable experience possible. The steps are as follows: 

1. CLEANSE

Their pre-wax cleanser removes makeup, oil, or lotion from your skin.

2. PROTECT

Next, they’ll apply pre-wax oil to ensure the wax adheres to pesky hairs and not your skin.

3. GET YOUR WAX ON

Using a unique Comfort Wax, they gently remove the hair for a virtually painless experience.

4. REJUVENATE

Last, European Wax Center® will pamper your skin with either their Ingrown Hair Serum (for body) or Renew Me Restoring Serum (for face). They’ll even fill in and groom your brows with their new Browfection products when they’re done.

My reservation was in the early morning, so since I wanted to make sure I still looked good for the GNO’s evening festivities, I picked up a handful of awesome Strut Boldly products, too. After an initial eyebrow shaping and waxing appointment at the European Wax Center®, you can pick up all of my favorite products from the Strut Boldly Collection: Browfection Brow Powder Duo (a lightweight, smudge-proof brow powder that can be applied wet for a dramatic look or dry for a natural look that you’ll get to try for free when they fill in your eyebrows), Brow Pals Dual-Ended Brow Brush (a dual-ended brow brush used to shape, tame, and groom your brows), Oh My Brow! Brow Highlighter (a soft, highlighting illuminator to give your arches a beautiful boost), and Ready.Set.Brow! Perfect Brow Groomer (a soft-holding gel formula that instantly shapes and sets brows in place without them leaving them sticky or stiff).

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Use my eyebrow tips and tricks to help ensure you’re on the right track after you leave the center:

My Tips for Filling in Your Brows: 

  • Use an eyebrow powder, preferably a dual-colored product to blend two similar shades to mix your brow color perfectly, that matches the color of your own eyebrows. If you have blonde or very light brown eyebrows, you’ll need to use a color that’s one or two shades deeper than your natural brow color to prevent your brows from looking washed out, especially when other eye makeup is worn.European Wax Center, Eyebrow Shaping Tips, Eyebrow Tips, Eyebrow Shaping, Stephanie Ziajka, Diary of a Debutante, Popsugar Select
  • Apply the color by following the basic shape of the brow and filling in between the hairs where needed. As much as possible, work only with the hair that is there. The idea is to shade rather than draw on eyebrows. Try not to apply brow color more than one-quarter inch away from where the natural hair growth stops, otherwise you’re accentuating the fact that you’re brow-less in the first place.
  • Use your powder/pencil to balance out and create symmetry. Don’t just do one brow and the other, as if they’re not a partner deal. Step back from the mirror periodically throughout makeup application to gauge their cohesive look. European Wax Center, Eyebrow Shaping Tips, Eyebrow Tips, Eyebrow Shaping, Stephanie Ziajka, Diary of a Debutante, Popsugar Select
  • If you see any stray hairs, simply grab them with a pair of slant tweezers and remove each strand in the direction it grows.
  • Apply a brow highlighter under the arch of your brow, following along the brow bone. Then, apply two dots above the arch and use a sponge to blend. European Wax Center, Eyebrow Shaping Tips, Eyebrow Tips, Eyebrow Shaping, Stephanie Ziajka, Diary of a Debutante, Popsugar Select
  • When applying brow gel, brush the wand through the brow in much the same fashion as you apply mascara to the eyelashes. Just brush the wand along your brow to set and define. If you’re wary of colored brow gels, purchase a product that’s clear.European Wax Center, Eyebrow Shaping Tips, Eyebrow Tips, Eyebrow Shaping, Stephanie Ziajka, Diary of a Debutante, Popsugar Select
  • Remember that your brows should look shaded and soft, not like a distinct line. Use a spoolie, preferably from your dual ended brow brush, to blend and create an even, natural-looking finish. European Wax Center, Eyebrow Shaping Tips, Eyebrow Tips, Eyebrow Shaping, Stephanie Ziajka, Diary of a Debutante, Popsugar Select

Oh, and in case you haven’t been by a European Wax Center® in a while (or ever), they just came out with an exclusive new portfolio of products called Strut 365. Strut 365™ gives European Wax Center® guests the opportunity to continue their in-center experience, every day, through their new collections– Strut Smoothly, Strut Lavishly, and Strut Boldly. Whether you are searching for something to maintain gorgeous skin in-between waxes, something to seduce your senses while bringing out your skin’s natural radiance or something to help you achieve daily Browfection™, you’re bound to find something you absolutely love. 

All of the eyebrow products used above are from the Strut Boldly collection, but some of my favorite products from their exclusive and brand new collection are from the Strut Lavishly and Strut Smoothly collections. Reveal Me Face Exfoliating Gel is a lightweight, gentle, non-abrasive exfoliate designed specifically for your face to eliminate dry, dull surface cells and support natural cell turnover. Renew Me Restoring Serum is a fast-acting serum that restores and replenishes stressed skin while calming irritation and redness, and Smooth Me Ingrown Hair Wipes (my personal favorite) are single-use wipes that banish bumps and ingrown hairs quickly while visibly helping slow the regrowth of hair between waxes.

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Also, the Strut Lavishly collection includes three scents, but I’m obsessed with Sensual Strut. It’s like a midnight stroll under the stars with notes of vanilla, amber, apricot nectar, jasmine, and lily.

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Strut 365™ is a comprehensive portfolio of 27 luxurious products, spanning the bath, body, skincare and brow care categories. In my experience, European Wax Center® understands both waxing and beauty — and their fabulous new portfolio proves it. Whether you’re getting ready for a fun GNO or a hot date, you’ll feel, smell, and look your best. Promise

Have you been to a European Wax Center®? If so, what did you think?

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3 thoughts on “Brow Maintenance 101:
Must-Know Eyebrow Tips + Tricks

  1. Barbara

    There aren’t any European Wax Centers around here but I’ve seen brow waxing services advertised at various salons. My poor brows are already pretty thin, the thought of waxing them scares me. I’m always looking for grooming and tips for filling them in though – I’ve never heard of Strut products before. Your brows look great!

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