Getting the Real London Look:
How to go Retro with RIMMEL Makeup


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How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

So first and foremost, I had an absolutely amazing time at SoFabCon14. Not only were the brand/blogger sessions and their corresponding content incredibly valuable, but I learned a plethora of fun and easy makeup tips from a handful of the most talented industry professionals. I also learned that the Collective Bias gang can pop, lock, and drop it like none other… seriously, what a pleasantly cray bunch! I, along with two other absolutely lovely beauty bloggers– Casey from Beauty 101 and Kristie from Blushing Basics, spent our weekend playing with the Collective Bias crew and experiencing all the boldly retro things Rimmel makeup can do, from putting on mascara to mastering their signature “London Look.”

 

Not only was the Rimmel brand salon packed with photo ops, functional London phone booths, and a red carpet, but it also featured a handful of knowledgeable makeup artists at our disposal for professional makeup tips and tricks.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.
How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

According to the experts, the first major component of the London Look is a killer lip color. Rimmel’s Show-Off lip lacquer line is hands down the best quality and bang for your buck product you can get. Period. You can purchase your favorite color for under $5.50 at Walmart, and it will run circles around its department store rivals.  Kristie and I both got our lips done, and while she opted for a gorgeous color elixir of shimmery pink and nude (Nova + Stargazer), I saw their hot (I mean HOT) pink Stellar shade and couldn’t say no.

 

One of the great things about their Show-Off line is that the lacquer doubles as a color and a liner, so there aren’t any color mismatches or additional purchases necessary. Carefully line the outline of your lips with the tip of the applicator and fill in as needed. The color goes on as a gloss but transitions into more of a matte lipstick texture over time; however, the color just doesn’t fade. It’s amazing, particularly for compulsive coffee drinkers like myself.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.
How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

I would also like to point out that I now own 9 shades of Show-Off lip lacquer. Obsessive? No. I prefer knowledgeable and well-stocked.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

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How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 
Next, it was time for me to go for bold and master the Rimmel Retro Glam cat eye. Using their Scandal Eyes Precision Micro Eyeliner, my makeup artist essentially drew wings on the sides of my eyes, creating a contemporary look with a 60’s mod twist. To achieve this dramatic eyeliner look for yourself, the Rimmel crew used Scandal Eyes Waterproof Precision Micro Eyeliner in black to draw 3 simple lines. Starting above the eye along the lash line, she applied a thick and bold line. She continued on the eye lid crease, still using the thick tip of the eyeliner, and then finished with a line along the bottom lash line, essentially connecting the entire crescent shape.
 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

Immediately following, she applied my favorite drugstore primer, Rimmel’s Exaggerate Shadow Primer, all over the eyelid and then filled in the entire lid with Scandal Eyes Eye Shadow Stick in Witness White. Its crayon application makes the shadow extremely easy to use, and the waterproof formula keeps it in bright and in place for hours. If you want additional sass and shimmer, you can subtly line the top of your eyelid with Scandal Eyes Waterproof Kohl Liner in Sparkling Black, which really gives the eyes a full dramatically smokey glitter effect.

 

Lastly, she applied the famous Scandal Eyes Retro Glam Mascara in Black. The hourglass shape brush echoes the lash line, pushing lashes up and out and finishing off the full retro lash look.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.
How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

The combination of my retro glam eyes and Stellar Show-Off lip lacquer, with the exclusion of my ratchet eyebrows, was like retro makeup euphoria. I’m ready to take over the street of London, you guys.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.
How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

And of course, with my new look, inexpensive drugstore makeup, and fabulous beauty blogger friends, I was also ready to rock the Rimmel red carpet.

 

How to Get the London Look! Go Retro with Rimmel Drugstore Makeup.

 

I really can’t reiterate enough how much invaluable advice I got from the Rimmel brand makeup artists. I can’t wait to use these products as my secret weapon when I compete in July… there’s no way to NOT get noticed when you’ve got eyes like these! For a more detailed video tutorial from Rimmel London’s official makeup artist, Kirsten Piggott, check out the video below:

 

 

What do you think of my Retro Glam London Look? How would you rock it? Can’t wait to share more of my experience at SoFabCon14 with all of you!

 

♥ Stephanie
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32 thoughts on “Getting the Real London Look:
How to go Retro with RIMMEL Makeup

  1. Ashliegh

    How fun!! I love that lip color! The eyeliner looks intense but would be so fun to rock for a concert! Rimmel is quickly overtaking my makeup collection!

    Reply

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